Alternatives / ActiveCampaign

8 open-source alternatives

8 Best Open Source ActiveCampaign Alternatives in 2026

Looking for an open source ActiveCampaign alternative? We compared 8 open source email marketing tools by license, automation, and maintenance. Mautic is the closest for automation, Listmonk is the leanest for newsletters, and the others are newer.

Maxime DERAME's profile

Written by Maxime DERAME

Last updated:

Best ActiveCampaign alternatives at a glance

AlternativeBest forLicense
ListmonkLean newsletters and listsAGPL-3.0
Billion MailSelf-hosted SMTP and marketingAGPL-3.0
MauticFull marketing automationGPL-3.0+
PlunkMarketing and transactional emailAGPL-3.0
NotifuseMJML editor and A/B tests (BSL from v40)BSL-1.1 (v40+) / AGPL-3.0 (earlier)
SendportalLaravel email marketingMIT
KeilaPrivacy-focused newslettersAGPL-3.0
Hyvor PostNo-tracking newslettersAGPL-3.0

How we chose these ActiveCampaign alternatives

We looked for open-source tools that run campaigns and automation like ActiveCampaign. We verified each project's license, recent activity, stars, and self-hosting in its repository. None includes ActiveCampaign's built-in CRM depth. See our methodology for the full criteria.

Closest to ActiveCampaign

Mautic is a marketing automation platform with lead management, a visual campaign builder, a plugin system, and a large community. Listmonk is a single-binary newsletter manager with a transactional API.

Other tools

Notifuse has a visual MJML editor and A/B tests, Sendportal is Laravel-based, Keila is privacy-focused with automation workflows, and Plunk and Billion Mail cover sending. Hyvor Post is a no-tracking newsletter tool, so it has no open or click analytics.

Important: licenses

Notifuse uses the Business Source License from version 40, so recent versions are source available. Mautic is GPL-3.0 or later.

License details

Listmonk, Keila, Plunk, Billion Mail, and Hyvor Post are AGPL-3.0. Sendportal is MIT.

Maintenance status

Most had commits within weeks of this update.

Why look for a ActiveCampaign alternative?

ActiveCampaign is a proprietary platform priced by contacts and features. Open-source tools remove per-contact pricing, but you provide sending infrastructure and lose its CRM and deliverability support.

listmonk.app
1

Listmonk

High-performance newsletter manager with a transactional email API

AGPL-3.0 self-hosted newsletter and mailing-list manager built around PostgreSQL. It supports campaigns, subscribers, segmentation, templates, analytics, bounce handling, multiple SMTP providers, OIDC, S3-compatible media, and a transactional email API; it does not provide delivery infrastructure itself.

23.9K2.7KAGPL-3.0Self-hosted

Pricing: Free self-hosted software; connect an SMTP provider or mail server.

  • High-performance single binary with PostgreSQL
  • Campaigns, subscribers, segmentation, templates, and analytics
  • Transactional API, multiple SMTP servers, bounce handling, and OIDC
  • Newsletter-first rather than API-first
  • Requires an external SMTP provider or mail server
  • Less focused on developer experience and React Email than Resend
billionmail.com
2

Billion Mail

Self-hosted SMTP mail server with campaigns and analytics

AGPL-3.0 self-hosted email platform combining SMTP infrastructure with newsletters, marketing campaigns, analytics, domain configuration, and campaign management. It uses components such as Postfix, Dovecot, and Rspamd, so it operates more of the delivery stack than a provider-backed email API.

15.9K1.8KAGPL-3.0Self-hosted

Pricing: Open-source self-hosted platform.

  • Includes SMTP infrastructure and campaign tooling
  • Newsletters, analytics, and domain management
  • SPF, DKIM, and DMARC guidance with no built-in sending limit
  • More infrastructure to operate than Resend
  • Deliverability and sender reputation are your responsibility
  • Recent commit cadence is slower than some newer projects
mautic.org
3

Mautic

Open-source marketing automation platform.

Mautic is an open-source marketing automation platform for managing leads and running campaigns, with lead management, email marketing, campaign automation, landing pages and forms, analytics and reporting, many integrations, and translations in 35+ languages. It is licensed under GPL-3.0 or later and can be self-hosted for free, with hosted and trial options from Mautic's partners.

10.8K3.5KGPL-3.0+Self-hosted

Pricing: Free to self-host; paid hosting and services are offered by Mautic and its partners.

  • Mature marketing automation with campaigns and lead nurturing
  • Email marketing, forms, and analytics
  • Large community and integrations
  • Marketing-only: it is not a sales CRM on its own
  • Self-hosting and email deliverability need maintenance
useplunk.com
4

Plunk

Self-hosted transactional and marketing email platform

AGPL-3.0 email platform combining transactional API delivery, SMTP relay, campaigns, automations, contacts, segments, inbound email, analytics, custom domains, and SPF/DKIM setup. Can be self-hosted or used through a managed service.

5.5K421AGPL-3.0Self-hosted

Pricing: Self-hosted open-source platform with hosted service available.

  • Transactional API and SMTP relay
  • Campaigns, contacts, automations, and segmentation
  • Inbound email, analytics, custom domains, and self-hosting
  • Smaller ecosystem than Resend
  • Marketing features may be unnecessary for transactional-only teams
  • Self-hosting still requires a delivery provider or operating infrastructure
notifuse.com
5

Notifuse

Open-source transactional and marketing email platform

Self-hosted platform (Business Source License 1.1 from v40, AGPL-3.0 for earlier versions) for transactional email and marketing, including newsletters, visual MJML editing, A/B testing, segmentation, contact timelines, multiple workspaces, analytics, REST API, S3 integration, and multiple sending providers.

2.3K239BSL-1.1 (v40+) / AGPL-3.0 (earlier)Self-hosted

Pricing: Open-source self-hosted platform; configure a supported sending provider.

  • Transactional API and newsletter campaigns
  • Visual MJML editor, A/B testing, segmentation, and analytics
  • Multiple sending providers, workspaces, and self-hosting
  • More marketing-oriented than Resend
  • Business Source License from v40, source available until it converts to AGPL
  • Requires an underlying email sending provider
keila.io
6

Keila

Privacy-focused open-source email newsletter tool.

Keila is an open-source email marketing and newsletter tool with full data ownership, advanced segmentation, customizable templates, automation workflows, analytics, an API, and GDPR compliance. It is licensed under AGPL-3.0 and can be self-hosted.

2.2K174AGPL-3.0Self-hosted

Pricing: Free self-hosted; hosted plans available.

  • Full data ownership and a privacy focus
  • Segmentation, templates, and automations
  • Active development
  • No built-in publishing site or paid memberships
  • AGPL-3.0 license
sendportal.io
7

Sendportal

Laravel-based self-hosted email marketing platform

MIT self-hosted email marketing application built with Laravel, providing subscriber management, lists, segments, campaigns, tracking, workspaces, templates, and an API. It requires an external sending provider and has low recent development activity.

2.2K470MITSelf-hosted

Pricing: MIT self-hosted software; connect an email sending provider.

  • Laravel-based MIT project
  • Subscribers, lists, segments, campaigns, and workspaces
  • Tracking, REST API, and self-hosting
  • Low recent development activity
  • Marketing-first, not a direct transactional API replacement
  • Requires an external sending provider
post.hyvor.com
8

Hyvor Post

Privacy-first newsletter platform with no engagement tracking

AGPL-3.0 newsletter platform built on Hyvor Relay, focused on sending without open, click, location, or behavioral tracking. It includes subscriber lists, signup forms, templates, archive websites, team collaboration, and a management API.

333AGPL-3.0Self-hosted

Pricing: Open-source self-hosted newsletter platform built on Hyvor Relay.

  • Newsletter delivery without engagement tracking
  • Double opt-in, signup forms, lists, and archive sites
  • Team collaboration, API, and Hyvor Relay integration
  • Very small community and young project
  • Newsletter-focused rather than transactional API
  • Built around Hyvor Relay

Compare ActiveCampaign alternatives

AlternativeTypeLicenseSelf-hostedBest for
ListmonkNewsletter managerAGPL-3.0YesNewsletters
Billion MailEmail serverAGPL-3.0YesOwn mail server
MauticMarketing automationGPL-3.0+YesClosest replacement
PlunkEmail platformAGPL-3.0YesSmall teams
NotifuseEmail platformBSL-1.1 (v40+)YesCampaigns
SendportalEmail marketingMITYesLaravel users
KeilaNewsletter toolAGPL-3.0YesGDPR-minded teams
Hyvor PostNewsletter platformAGPL-3.0YesPrivacy-first newsletters

Which one should you choose?

Want the closest automation platform

Mautic offers lead management and a visual campaign builder.

Mautic

Want lean newsletters

Listmonk uses little memory and has multi-SMTP queues.

Listmonk