Closest to ActiveCampaign
Mautic is a marketing automation platform with lead management, a visual campaign builder, a plugin system, and a large community. Listmonk is a single-binary newsletter manager with a transactional API.
Alternatives / ActiveCampaign
Looking for an open source ActiveCampaign alternative? We compared 8 open source email marketing tools by license, automation, and maintenance. Mautic is the closest for automation, Listmonk is the leanest for newsletters, and the others are newer.
Written by Maxime DERAME
Last updated:
| Alternative | Best for | License |
|---|---|---|
| Listmonk | Lean newsletters and lists | AGPL-3.0 |
| Billion Mail | Self-hosted SMTP and marketing | AGPL-3.0 |
| Mautic | Full marketing automation | GPL-3.0+ |
| Plunk | Marketing and transactional email | AGPL-3.0 |
| Notifuse | MJML editor and A/B tests (BSL from v40) | BSL-1.1 (v40+) / AGPL-3.0 (earlier) |
| Sendportal | Laravel email marketing | MIT |
| Keila | Privacy-focused newsletters | AGPL-3.0 |
| Hyvor Post | No-tracking newsletters | AGPL-3.0 |
We looked for open-source tools that run campaigns and automation like ActiveCampaign. We verified each project's license, recent activity, stars, and self-hosting in its repository. None includes ActiveCampaign's built-in CRM depth. See our methodology for the full criteria.
Mautic is a marketing automation platform with lead management, a visual campaign builder, a plugin system, and a large community. Listmonk is a single-binary newsletter manager with a transactional API.
Notifuse has a visual MJML editor and A/B tests, Sendportal is Laravel-based, Keila is privacy-focused with automation workflows, and Plunk and Billion Mail cover sending. Hyvor Post is a no-tracking newsletter tool, so it has no open or click analytics.
Notifuse uses the Business Source License from version 40, so recent versions are source available. Mautic is GPL-3.0 or later.
Listmonk, Keila, Plunk, Billion Mail, and Hyvor Post are AGPL-3.0. Sendportal is MIT.
Most had commits within weeks of this update.
ActiveCampaign is a proprietary platform priced by contacts and features. Open-source tools remove per-contact pricing, but you provide sending infrastructure and lose its CRM and deliverability support.
| Alternative | Type | License | Self-hosted | Best for |
|---|---|---|---|---|
| Listmonk | Newsletter manager | AGPL-3.0 | Yes | Newsletters |
| Billion Mail | Email server | AGPL-3.0 | Yes | Own mail server |
| Mautic | Marketing automation | GPL-3.0+ | Yes | Closest replacement |
| Plunk | Email platform | AGPL-3.0 | Yes | Small teams |
| Notifuse | Email platform | BSL-1.1 (v40+) | Yes | Campaigns |
| Sendportal | Email marketing | MIT | Yes | Laravel users |
| Keila | Newsletter tool | AGPL-3.0 | Yes | GDPR-minded teams |
| Hyvor Post | Newsletter platform | AGPL-3.0 | Yes | Privacy-first newsletters |
Want the closest automation platform
Mautic offers lead management and a visual campaign builder.
Want lean newsletters
Listmonk uses little memory and has multi-SMTP queues.